Safari, a manufacturer and trader of backpacks, luggage, and accessories, partnered with our company to bring their offline brand presence online. Safari desired a single technology platform for their corporate and e-commerce sites and a best-in-class user experience. Our team worked closely with Safari to achieve their goals and implemented their new brand positioning “Feel the New.” The outcome was a successful collaboration that exceeded Safari’s expectations.
Our Approach with Safari :
To fulfill Safari's goal of enhancing their online brand presence, we proposed a complete solution on Magento that would adapt to their growing business needs. Our team also set up a CDN to ensure faster delivery of content and eliminate any loading issues. We prioritized user experience by placing heavy emphasis on UI and user journey, resulting in a best-in-class standard. By utilizing rich out-of-the-box features and off-the-shelf extensions, we created complex custom features and modules on Magento. Lastly, we superimposed Safari products in lifestyle imagery to create the theme "Find The New."